Amen is a firm from Arezzo producing accessories with spiritual and emotional contents.
Rings, bracelets, necklaces and watches are meant to provide positive messages and psychological well-being. Besides their symbolic significance, its products stand out for their high quality. They are hand-made in Italy and are made of silver 925, steel 316L, natural stones and vegetable-tanned leather.
Blessed by a sudden development, Amen counts on a widespread distribution in Italy, its own store and several points of sale both in North and South America.
Amen asked SilviaPiliego comunicazione’s intervention to help with the brand’s positioning. A considerable project includingi PR, digital PR, press office and media planning activities gained to the brand its presence in all national media and great visibility in only one year. SilviaPiliego also organised the brand’s presence at trade fairs, press days and targeted events.
ACTIVITIES:
pr | press day | on line press office |
digital pr | support activities to celebrities | adv barter |
press office | web content | copywriting |